Enhancing Resilience in Logistics-Based Business Models amid Disruptions: A Qualitative Exploration of the UAE Market

The COVID-19 pandemic has prompted adaptations in business models, including logistics. This article analyzes disruptions to reshape and manage logistics business models effectively, focusing on performance factors crucial for resilience during crises. A comprehensive literature review and interviews with eight industry experts were conducted to identify key dimensions affected by the logistics business model, including value proposition, creation, and delivery within the United Arab Emirate market. Twelve performance factors were identified, including nine essential factors during pandemics and seven factors crucial for maintaining operational effectiveness during crises. This research offers actionable insights for logistical leaders to prioritize factors essential for sustained profitability and performance continuity. This study highlights the impact of the COVID-19 pandemic on performance factors in the logistics business model, guiding the development of a more resilient operational framework.